TH-37PR11A/M

The plasma display, which uses self-illumination for each of its pixels, reproduces fast-action images with sharp detail and clarity. There is no fading even when the screen is viewed from an angle so images are vividly colourful from anywhere. The full beauty of high-definition broadcasts is delivered with extremely fine detail.

Plasma display panels use a self-illuminating system to boost resolution in fast-moving images. Panasonic brings out all the beauty inherent in Full HD, reproducing crisp, sharp and smooth images.

HD sources are based on the HDTV standard rather than the conventional PAL standard. In Panasonic HD plasmas, panel phosphor characteristics closely match the HDTV-standard colour gamut to reproduce the entire colour range specified in the standard [ITU-R.BT709].

Panasonic’s original New Real Black Creation technology helps achieve high contrast of 15,000:1 in dark image areas to reproduce exceptionally deep, rich black.
* PH11 series only

The New Deep Black Filter suppresses light transmittance and reduces the amount of external light reflected. This technology helps improve the contrast when viewed in bright surroundings.

With Panasonic's advanced maximum 18-bit digital image processing, the world’s highest^*2 in the industry, our HD plasma models reproduce crisp, clear motion picture images with the equivalent of 4,096 gradation steps. This industrial-leading gradation level enhances image depth and conveys fine detail.
^*1 Except for TH-58PH10WK
^*2 As of March 6, 2008 according to a Panasonic study

Noise reduction circuitry suppresses the block noise and mosquito noise that are specific to HDTV broadcasts and other digital video signals [MPEG video].

Block Noise Reduction - Detects and eliminates block noise that is generated when compressing motion images with an inadequate bit rate.

Mosquito Noise Reduction - Reduces mosquito noise that is generated when compressing motion images, particularly at the edges of characters and in parts where rapid colour changes occur.